http://www.habitusliving.com/winFollowing the success of last year's Blunt Umbrella Competition and to celebrate the new Blunt Lite, we're giving you the chance to win 1 of the range for yourself.
Keep dry with your choice of umbrella if your answer is chosen to be the most creative. Just tell us what you love most about the rain
http://www.habitusliving.com/move/move-free/the-better-umbrella#formThe ‘move’ section of habitusliving.com will generally profile ways to get around, from cars and boats to bicycles and scooters, but we won’t be forgetting all those other little things that make getting from A to B just that bit easier… so today, welcome the Blunt Umbrella.
Designed by Auckland-based designer and mechanical engineer Greig Brebner, the innovative umbrella is the result of research into aerodynamics, lightweight materials and safety.
Cities and rain don’t go well together – something that Brebner found out when on working sabbatical in London. “The first day the rain arrived in London, it became obvious as to how prolific umbrellas are in a big city,” he explains. “I was quite astounded to find out how dangerous a mass of umbrellas can become with their sharp points at eye level.”
Brebner’s design aims to eliminate this rainy day peril. He has adapted the traditional wet weather necessity by creating a safer ‘blunt’ umbrella, with rounded tips that add to the structural strength.
The design also uses a unique ‘Radial Tensioning System’, which essentially reinforces the canopy, providing greater durability and wind resistance. The technicalities aside, the Blunt Umbrella displays a unique aesthetic (helping you stand out in the crowd) while offering the same convenience and basic operation as a traditional umbrella.
“The response from the public for the product has been overwhelmingly positive. Comments like 'why hasn't someone come up with this before' and 'what took so long' really validate for me that I have achieved what I set out to do,” Brebner says.
“For people to be so easily convinced that this design is a massive improvement on the old proves that this product has got huge potential.”
There is no mode of transport more sustainable than walking, but there’s also nothing worse than getting soaked in the process – so it is with ingenious design such as the Blunt Umbrella that we can help the environment and our health, and stay dry doing it.
Terms and Conditions
By entering this competition you are accepting our terms and conditions:
1) Employees of the Promoter (Indesign Group) and their immediate families, associated companies, advertising agencies and participating retailers and their employees are not eligible to enter. 2) By Entering this competition you are agreeing to receiving email correspondence from habitusliving.com and Habitus magazine, including our weekly newsletter, Conversation Series invitations and monthly Win/Shop email 3) All competitions are skills-based. Entries will be judged by the creativity of answering the competition question. Only genuine entries will be accepted. 4) The judges’ decision in all aspects of the promotion is final and binding for all who enter and no correspondence will be entered into. 5
) Winners will be notified by email or telephone, if the winner/s does not respond within 24 hours with their full contact and postage details the promoter has right to withdraw prize and re-allocate. 6) The judging of entries will begin at the Promoter’s premises when giveaway closes and winner will be notified within 10 days. This is subject to change at promoter’s discretion. 7) Entries not completed in accordance with the rules and conditions or received after the closing date will not be considered. Indecipherable or incomplete entries will be deemed invalid.

Prize, or any unused portion of the prize, is not transferable or exchangeable and cannot be taken as cash. 9) By entering the promotion, the entrant consents to receipt of any email regarding the promotion from the Promoter and other emails which inform the entrant of the Promoter’s other publications, products, services and events and to promote third party goods and services it may be interested in. 10) Agree that your name, address and email address shall, when provided by you, be added to the Indesign Group customer database. You may receive email correspondence from Indesign Group and will have the option to unsubscribe from emails at any time. 11) Acknowledge that these standard terms and conditions may be modified from time to time, and agree that you are responsible for regularly reviewing these, and you agree to any such modification. 12) Prizes can only be shipped within Australia.13) Habitus and habitusliving.com may use your answers in our promotional material.