http://www.girl.com.au/competition-bonds-besties-boobicon-cotton-t-shirts.htmBonds Besties Boobicon Cotton T-shirts
Thanks to the BONDS Boobicon campaign here is your chance to win one of 6 x Bonds Besties Boobicon Cotton T-shirts valued at $24.95 each.
Not one to be unversed with a leading role, Australia’s First Lady of Comedy, award winning standup comedian, actress and TV presenter, Julia Morris has taken on a different kind of role as the lead in the new Bonds Boobicon ambassador line up.
Last year Bonds started a boob-esteem conversation and got Aussies talkin’ boobs. Now Bonds have created a cheeky new ‘emoticon’ language to represent the A to G and everything in between of Aussie boobs – big, small, sporty, perky, mama, dazzling, tattooed, petite and more! They call them Boobicons.
Big = {O} {O}
Dazzling = (@) (@)
Sporty = /./ /./
Uneven = (O) (o)
Tattooed = (©) (®)
Mama = ( + ) ( + )
To bring these Boobicons to life, Bonds have teamed up with a unique group of women to collectively celebrate their boobs and get Aussie women to join them in embracing what they’ve got!
True to her comedic form, ambassador Julia Morris has created her own ‘Fun Boobs’ Boobicon and thinks a sense of humour is the best way to deal with some of the surprising and not so surprising changes your boobs go through over time.
“Fun, Bouncy, Mama and Dazzling Boobs, I’ve been them all and I loved it. Boobs can be ever-changing and I’m happy to house mind in something fun and flattering.”
“In the past I’ve found it difficult to find a bra that has the right balance of being super comfy and having a great shape, but if you don’t mind, I’ve found it. Bonds Shaper Tops step forward, you are my new guru.”
Joining Julia as a spokesperson for the Bonds campaign is Paralympian Kelly Cartwright, representing Sporty Boobs. Spending most of her days in a sports bra, Kelly likes to mix up her look with the vibrant colours of the Bonds Sporty Tops as her go‐to.
Then there is top Australian fashion blogger and mum-of‐two Jess Dempsey ‐ Mama Boobs. Jess loves knowing that Bonds is there to grow and shrink with her throughout her motherhood journey.
Last but not least is celebrated Drag Queen Marie Claire, aka Dazzling Boobs, who knows it’s all about the va-va‐voom when getting ready to take to the stage!
Bonds General Manager of Marketing, Tanya Deans, says, “We want to put a fun spin on how women can identify their boob type (or types) and find a Bonds bra to suit them.”
“We are thrilled to have such an amazing line up of Aussie women to celebrate all of the different boob types out there and that Bonds has a bra for pretty much all of them – from A to G and everything in between.”
The extended Bonds bra range features new fuller busted styles to give big-busted women of Australia the chance to ditch the boring beige and enjoy top-notch support in Bonds’ signature prints and bright pop colours.
To add even more razzle to their dazzle and help give Aussie boobs the support that they need, Bonds has also added an array of new prints, colours and fabrics to its full bra range catering for sizes 8A through to 16G and every shape or size in between – so Bonds has you covered!
The Bonds bra range is available from Bonds stores and other leading retailers nationwide, including Big W, Myer, Target, David Jones, Harris Scarfe and Trade Secret. The full range is also available at
www.bonds.com.au (free shipping and returns Australia wide).
To try your hand at creating your own Boobicon like Julia, all you need is a keyboard and some imagination. Visit facebook.com/BONDS or twitter.com/BondsAus and share your personal Boobicon via #bondsboobicons
Due to limited sizing the shirts are S-M sizes.
Questions:
* Q1: Which Bonds Besties Boobicon Cotton T-shirt do you want to win: Sporty Boobs, Perky Boobs, Big Boobs, Petite Boobs, Dazzling Boobs or Small Boobs?
Australian Competitions Club
